Not long ago, DigitalGrit became part of Adverb Media. Joining with sister companies Temel and RelevantNoise as Adverb gave us a broader capabilities set so we could offer our clients a true full-service experience.
Today, we move to the next chapter. Zeta Interactive - what's next in digital marketng.
The press release below tells the story...
Zustek Corporation Acquires Adverb Media; Launches Full-Service Digital Marketing Agency - Zeta Interactive
New company combines talents and technologies of five digital marketing leaders to provide customers with complete marketing solutions
NEW YORK, Nov. 15 /PRNewswire/ -- Zustek Corporation, a leading provider of email marketing communications solutions, today announced it has acquired Adverb Media, an award-winning interactive marketing, technology and services agency. Adverb Media is comprised of DigitalGrit, a direct response and search marketing firm, Temel, a brand strategy and creative agency, and RelevantNoise(TM), a technology firm dedicated to mining the social Internet for business intelligence. With this announcement comes the formation of Zeta Interactive, a company that combines the talents and proprietary technologies of all five firms, offering complete, cross-media, multi-channel marketing solutions to its customers worldwide. Al DiGuido, a digital-marketing veteran and CEO of Zustek will continue as CEO of Zeta Interactive.